Tagged with landing pages
8 Best Practices for Next-Level Inbound Marketing
If you love Inbound marketing as much as we do, then you’ll know it’s essentially the number one way you can humanise and personalise your marketing for the modern-day customer. But, while it is widely regarded to be the cream of the crop - that doesn't always mean it's not daunting to start. Bu...
Marketing
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The Importance of A/B Testing your Landing...
A/B Testing or Split Testing refers to the comparison of two versions of the same piece of content, with one item changed on the variation. For instance, you might create a variation of an existing landing page and tweak the headline, or change the colour of the CTA. Intuition and consumers' somewha...
