Tagged with lead nurturing

The Importance of A/B Testing your Landing...

A/B Testing or Split Testing refers to the comparison of two versions of the same piece of content, with one item changed on the variation. For instance, you might create a variation of an existing landing page and tweak the headline, or change the colour of the CTA. Intuition and consumers' somewha...

Marketing
07:11

What are Landing Pages & 6 Reasons You Need Them

Landing page is the best way to prospects to convert. Directing a lead to your homepage instead of a landing page is like finally plucking up the courage to ask that dreamy barista with the nose ring out for a drink, and then purposely going to the wrong bar. You started so strong but then shot your...

Marketing
03:18

Lead Generation: The quick guide to get more...

Leads are what fuels your sales pipeline. Without leads, your list of potential sales will be dire and as a result, your business could suffer. Leads are essential in all forms of marketing but the way you attract them will differ slightly for digital marketing versus traditional marketing. The more...

Marketing
03:37

Lead Nurturing: Make Friends & Influence Them

Lead Nurturing can be a tough concept to understand at the best of times even though it’s an integral part of a successful digital strategy. Relationship building is as important to your business as it is outside of it. You cannot assume that someone who likes your Facebook business page is certai...

Marketing
04:00

Lead Nurturing: Make Friends & Influence Them

Lead Nurturing can be a tough concept to understand at the best of times even though it’s an integral part of a successful digital strategy. Relationship building is as important to your business as it is outside of it. You cannot assume that someone who likes your Facebook business page is certai...

Marketing
04:00

What are Landing Pages & 6 Reasons You Need Them

Landing page is the best way to prospects to convert. Directing a lead to your homepage instead of a landing page is like finally plucking up the courage to ask that dreamy barista with the nose ring out for a drink, and then purposely going to the wrong bar. You started so strong but then shot your...

Marketing
03:18